EE has recently upgraded its broadband services, surpassing offerings from competitors like Sky and Virgin Media. The company now includes Smart Hub 7 Plus routers with all broadband packages, boasting enhanced wireless speeds and coverage through WiFi 7 technology.
WiFi 7 represents the latest wireless standard, delivering speeds up to 46 Gbps, lower latency, and increased capacity compared to Wi-Fi 6/6E. This advancement is particularly beneficial for activities like gaming and high-quality downloads such as 4K content.
Prices for EE broadband packages start at £28.99 per month for a 24-month contract, going up to £39.99 for the super-fast 900 Mbps option. In contrast, Sky only offers its WiFi 7 hub with gigabit broadband packages, while Virgin Media has yet to introduce a WiFi 7 router.
Despite EE’s leading position in the UK broadband market, it’s essential to note that not all devices are compatible with WiFi 7, and its range limitations may impact larger households’ ability to fully utilize the technology.
EE’s new broadband offerings cater to gaming and streaming needs, positioning them as a futureproof choice for consumers. Additionally, EE incentivizes switching to its service by offering up to £300 in exit fees for new customers.
According to Uswitch, EE broadband is highly recommended for those prioritizing reliable service. However, individuals seeking cost savings or basic internet access may find better alternatives with providers like Plusnet, NOW Broadband, or TalkTalk. Customers with specific preferences for pay-TV packages from Sky, Virgin, or BT may also explore other options for a more extensive content selection.
While EE’s packages may be slightly pricier, the company is recognized for its exceptional customer service and reliability, potentially resulting in a smoother experience throughout the contract period.